Terms and conditions of sale
Last updated: 5 September 2026
These general terms govern access to and use of www.sendaflor.com and the Sendaflor mobile app, and purchases made through either platform. Using the services constitutes full acceptance of these terms and conditions.
1. Service owner
Sendaflor™ is a brand of Euroflora Boutique, Via Giuseppe Cesarò 99C, 91016 Casa Santa Erice (TP), Italy. VAT number: [to be inserted]. Email: [email protected].
2. The service
Sendaflor is an online marketplace for the sale and delivery of fresh flowers, plants and flower arrangements, prepared and delivered by selected local partner florists listed on the platform. Sendaflor acts solely as an intermediary between the customer and the partner florist responsible for fulfilling the order.
3. Placing an order
Orders can be placed at any time through www.sendaflor.com or the Sendaflor app (App Store and Google Play). To complete an order, you must provide the sender’s details, the recipient’s details (name, full address and phone number if available), and any personal message.
After checkout and payment authorisation are complete, the order is received for review and subsequent processing. Authorisation and collection of payment are separate stages, as explained in section 4.
4. Prices and payment methods
All prices are in euros (€) and include VAT unless stated otherwise. The displayed product price covers the entire service purchased, not just the flowers. It includes the flowers, plants or chosen arrangement and its preparation; the card with the customer’s message and signature, if requested; wrapping; and shipping and delivery to the address in the order.
Shipping, delivery, wrapping and the card are included in the product price and are not charged separately. The internal allocation of the price between flowers, preparation, the card, wrapping and delivery may vary between towns and florists. This does not result in additional customer charges for the included services.
For this reason, the number of stems, arrangement size or flower varieties used for the same purchased product may vary according to the delivery location, while maintaining the product’s overall monetary value and the style of the arrangement.
Payment methods include credit and debit cards, Apple Pay, Google Pay, Amazon Pay and Klarna. The methods actually available are shown at checkout and may depend on the device, order amount and the customer’s eligibility under the provider’s terms.
Payment authorisation and collection
Payment authorisation is requested when the order is submitted. Authorisation does not mean Sendaflor has collected the payment: the amount may be temporarily reserved on the payment method and appear as a pending transaction in the bank’s app or statement.
Sendaflor collects payment when the order changes to “Processing”. If the order is moved directly to “Completed” without first entering processing, payment is collected at that point if it has not already been collected.
The status “Received – under review” does not trigger collection. Changing the status to “On hold” does not initiate a new collection; if payment was already collected, placing the order on hold is not a refund.
If the order is cancelled before payment is collected, the authorisation is cancelled and release of the reserved amount is requested. This is not a refund, because Sendaflor has not yet collected the payment. The time it takes for the amount to become available again depends on the bank or payment provider. If payment has already been collected, returning it requires a refund under these terms and applicable legal rights.
Authorisation lasts for a limited period set by the provider. If it expires before payment is collected, a new authorisation may be required to continue with the order.
For Klarna, authorisation, any instalments and their due dates are governed by the plan chosen by the customer and Klarna’s terms shown at checkout. The dates on which the customer is charged may therefore differ from the date Sendaflor collects payment.
Payments are handled by specialist providers. Sendaflor does not store full payment card details.
5. Product images and flower arrangements
Product photographs and images on the website and app are for illustration only. They show the style, colours, shape and quality level of the proposed arrangement.
Arrangements are made by hand by local partner florists using fresh flowers. By their nature, they cannot be identical to the published photograph. Each bouquet takes into account local flower availability, seasonality, freshness at the time of preparation, market prices at the delivery location, and the florist’s delivery, wrapping and card costs, which are already included in the product price.
As a result, the number of flowers or stems, varieties used, arrangement size and positioning of individual elements may differ from the images.
The purchase guarantees the monetary value of the chosen arrangement and, as far as possible, the style, shape, colour tones and overall appearance shown in the photographs. It does not guarantee an identical arrangement or the exact number of flowers pictured.
If flowers are unavailable or excessively expensive at the delivery location, the florist may substitute varieties of equal or higher commercial value. This does not constitute a product discrepancy or grounds for a refund, provided the arrangement’s overall monetary value and style are maintained.
6. Delivery
Shipping and delivery are included in the product price, together with preparation, wrapping and the personalised card. Delivery is carried out by the partner florist nearest to the specified address.
Sendaflor aims to meet the requested delivery date but does not guarantee an exact time unless expressly confirmed. If the recipient is absent, the florist may leave the bouquet with a neighbour or building concierge, arrange another delivery, or call the recipient if authorised.
7. Withdrawal rights and order cancellation
Under Article 59 of the Italian Consumer Code, the right of withdrawal does not apply to perishable goods such as flowers, plants and flower arrangements.
Refunds and product preparation
Once a bouquet has been prepared, a refund cannot be issued. Preparing the bouquet transforms the product, making it personalised for the order and unsuitable for resale. Cancellation or refund requests may be considered only if received before the partner florist begins preparation.
Non-perishable products, such as vases and accessories, are subject to a 14-day right of withdrawal under applicable law.
8. Complaints and refunds
Complaints must be emailed to [email protected] within 24 hours of delivery, with photographs of the product received. Each request is assessed individually. Sendaflor may offer a refund, replacement or another agreed solution.
Differences caused by natural variations in flowers, seasonality, local availability, costs at the delivery location or substitutions under section 5 do not constitute grounds for a complaint or refund, provided the purchased arrangement’s monetary value, style and overall appearance have been maintained.
9. Liability
Sendaflor is not responsible for delays or failed deliveries caused by adverse weather, the recipient’s absence, an incorrect or incomplete address, or force majeure. No refund is provided in these cases unless customer service decides otherwise.
10. Sendaflor’s role and partner florist responsibilities
Sendaflor acts as an intermediary between customers and local partner florists. Each order is assigned to a selected partner florist who operates autonomously and independently and is responsible for preparing the bouquet, product quality and delivery to the specified address.
Sendaflor is not responsible for failures directly attributable to the florist, but provides support, assistance and mediation when problems arise.
11. Privacy
Personal data is processed in accordance with Regulation (EU) 2016/679 (GDPR). See the privacy notice and cookie policy on the website.
12. Intellectual property
All website and app content is owned by or licensed to Euroflora Boutique. Unauthorised reproduction is prohibited.
13. Governing law and jurisdiction
These terms are governed by Italian law. Disputes fall within the jurisdiction of the consumer’s court, as provided by the Italian Consumer Code.
14. Changes to these terms
Sendaflor reserves the right to change these terms at any time. Changes will be published on this page with an updated date.